Mother Dairy sells cow milk at Rs 42 per litre while Haridwar-based Patanjali Ayurved has launched it at Rs 40 per litre.
These products will be made available to customers across five major cities in India.
Patanjali Ayurved has forayed into e-commerce for its FMCG items, partnering major players in the space, including Amazon and Flipkart.
The airport shops are being set up by JHS Svendgaard Retail Ventures, an arm of New Delhi-based JHS Svendgaard.
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Cow ghee contributes 15%, estimated at Rs 1,467 crore, to Patanjali’s overall revenue
It will look at manufacturing and marketing vegetaranian, non- vegetaranian, nonalcoholic, carbonated and non-carbonated food products.
Maharashtra government had allotted 230 acres in Nagpur at 75% discount to Baba Ramdev's Patanjali Ayurveda Ltd in August last year to set up a…
Kavitha had earlier submitted a request to Baba Ramdev to start a food processing unit in Nizamabad parliamentary constituency.
Patanjali is set to enter the dairy business and in this financial year, production will start in three dairy plants - one each in Maharashtra,…
ASCI has taken a step after it had received complaints from Dabur India claiming that Patanjali's Honey ad campaign is demeaning the image of…
\"According to the beliefs of Muslims, cow\'s urine is haram which should not be used. Therefore, TNTJ issues a fatwa that products of…
Reportedly, Patanjali Ayurved has set aside more than Rs 300 crore for advertising and promotion and is set to step up its publicity campaign further.
"We have followed all FSSAI rules and guidelines and committed no violation," said S K Tijarawala, Ramdev\'s spokesman.
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