McDonald's Articles and Information

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Brands opening new doors How they are extending categories to attract customers

Not just attracting new customers but this could also act as a new strategy to tap new and untapped...

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A wholesome deal Restaurants target big with combo options

combos will always remain a marketing strategy because at the end of the day it is all about drivi...

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McDonald s December revenue nears pre-covid level targets 25-30 stores in FY22

In December McDonald s did almost 97 per cent of the pre-COVID-19 sales Ebitda margin for the mont...

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How McDonald s is ensuring safety hygiene and deliciousness post re-opening

The brand has maintained separate kitchens equipments utensils and cleaning cloths for veg and no...

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How McDonald s is driving circular solutions to tackle packaging waste globally

To achieve this their packaging and recycling strategy encompasses a wide range of initiatives to r...

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McDonald s closes dine-in in Delhi-NCR to serve customers via Delivery

McDonald s is committed to deliver the highest quality restaurant experience to its customers in Ind...

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How Burger Singh is Seeing a Jump in Sales in North India after closures of McDonald s Outlet

Burger Singh also did aggressive advertising and promotions to draw this growth and new customers

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McDonald s Takes Bigger Pie in India Posts Net Profit of Rs 65 2 Lakh

The global burger giant posted a net profit of Rs 65 2 lakh during FY17-18 compared with a net loss...

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McDonald s Introduces a New Salad Blend

Color in produce is an expression of different nutrients said Jessica Foust McDonald s Chef and ...

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We are 30 percent more expensive than the regular brands- Bakshish Dean

In an exclusive interview to Bakshish Dean CEO Prime Gourmet P Ltd which operates Johnny Rockets...

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Burger King Global to pull BK India s product in its menu- Varman

In an exclusive interaction with Restaurant India Rajeev Varman CEO Burger King India shares his...

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Is delivery biz the new revenue booster for McDonald s in 2016

The fast-food chain is also betting on alternative healthy offerings in the face of competition W...

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After convincing customers that Big Mac is 100 meat McDonald s Ex-CEO moves Beyond Meat

Meanwhile Thomson who is replaced by Steve Easterbrook in March will work as a consultant to the ...

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QSR industry to reach Rs 25 000 crore mark by 2020 ASSOCHAM

By 2020 it is expected that 35 per cent of India s population will be in urban areas by 2020 totalli...

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Global chains go healthy add fresh vegetables in their menu

Not only this restaurant chains like Pita Pit is already serving lettuce options in countries like ...

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KFC requires operators to have at least 1 5 million to operate its restaurant

This is similar to what it costs to open a McDonald s restaurant But McDonald s restaurants gener...

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McDonald s bets big on healthier option sells 21mn low-fat with Happy Meal

Since sodas were removed from the Happy Meal section of menu boards the company has seen a nine per...

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McDonald s aims at establishing leadership position through McCafes

The introduction of Real Fruit Smoothies is part of the evolution of the McCaf brand which has been...

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IFBAs leaked mail reveals lobbying by global food companies

The mail also revealed how the companies like Nestle PepsiCo Coca Cola Unilever and McDonalds amo...

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McDonald s introduces Focaccia Buns the first flavored bun

Focaccia buns are available across McDonalds restaurants in West and South India for a limited time ...

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India to taste Black Burger thanks to Barcelos

The burger which not only experiments with colour would significantly redefine the traditional burg...

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