How McDonald’s is Elevating Customer Experiences with Digital Feedback Platform
Technology plays a key role in helping McDonald’s stay responsive to evolving guest needs and better achieve our goals––to feed and foster our…
  • By - Nusra
  • Jun 13, 2025 / 4 MIN READ
How Global Brands are Betting Big on LTOs and Secret Menus
Running a restaurant LTO is an easy way to create a short-term spike in sales. According to reports, restaurant LTO can boost sales by up to 20 per…
  • By - Nusra
  • Apr 04, 2025 / 4 MIN READ
How McDonald’s in India is Ensuring Food safety and Quality at its Restaurant
India boasts a youthful demographic, with over 50% of its population below 25 and more than 65% below 35 years. For this vibrant, multitasking…
  • By - Nusra
  • Jun 11, 2024 / 8 MIN READ
GulabJamuns, Biryani, McAlooTikki Burger: How Swiggy, Zomato, and McDonald's Competed for India's Tastebuds in 2023
Swiggy, Zomato, and McDonald's attracted people from all over India and each of them sold their best wares in recording-breaking numbers.…
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5 things to know as McDonald's start testing plant-based burger from Nov
The McPlant includes a plant-based* patty co-developed with Beyond Meat that's exclusive to McDonald's and made from plant-based…
  • By - Nusra
  • Oct 15, 2021 / 3 MIN READ
Brands opening new doors: How they are extending categories to attract customers
Not just attracting new customers, but this could also act as a new strategy to tap new and untapped markets, areas and customers.
  • By - Nusra
  • Aug 20, 2021 / 6 MIN READ
A wholesome deal: Restaurants target big with combo options
combos will always remain a marketing strategy because, at the end of the day, it is all about driving higher sales.
  • By - Nusra
  • Jul 28, 2021 / 8 MIN READ
How McDonald's is driving circular solutions to tackle packaging waste globally
To achieve this, their packaging and recycling strategy encompasses a wide range of initiatives to reduce their use of packaging, switch to more…
  • By - Nusra
  • Jun 06, 2020 / 5 MIN READ
McDonald's closes dine-in in Delhi-NCR, to serve customers via Delivery
McDonald's is committed to deliver the highest quality restaurant experience to its customers in India.
  • By - Nusra
  • Mar 20, 2020 / 2 MIN READ
McDonald;s Introduces a New Salad Blend
"Color in produce is an expression of different nutrients," said Jessica Foust, McDonald's Chef and Registered Dietitian. "The…
  • By - Nusra
  • Jun 13, 2016 / 5 MIN READ
After convincing customers that Big Mac is 100% meat, McDonald's Ex-CEO moves 'Beyond Meat'
Meanwhile, Thomson, who is replaced by Steve Easterbrook in March, will work as a consultant to the QSR guiding the company to make the best burgers.
QSR industry to reach Rs 25,000 crore mark by 2020: ASSOCHAM
By 2020 it is expected that 35 per cent of India's population will be in urban areas by 2020 totalling to 52 crores compared to the current…
Global chains go healthy, add fresh vegetables in their menu
Not only this, restaurant chains like Pita Pit is already serving lettuce options in countries like India and Canada amongst others.
McDonald's aims at establishing leadership position through McCafes
The introduction of Real Fruit Smoothies is part of the evolution of the McCafe brand, which has been a strong contributor to the company's…
Is Burger King facing price war from McDonalds, KFC?
Global chains have stuck into a price war, where each of them is competing with one another to deliver their best at an everyday value pricing.
  • By - Nusra
  • Apr 20, 2015 / 5 MIN READ
How QSR Chains are Making Most of Navratri
Similarly, global QSR chains McDonald's India - North and East and Domino's have introduced festival special menus to attract customers…
  • By - Nusra
  • Oct 18, 2023 / 8 MIN READ
McDonald's to exit from Russia after 32 years of its operation
As part of McDonald's decision to exit, the Company is pursuing the sale of its entire portfolio of McDonald's restaurants in Russia to a…
  • By - Nusra
  • May 16, 2022 / 4 MIN READ
McDonald's eliminates artificial colours, flavours from its food
The brand will now also display Allergen & Nutritional information in-store and on its McDelivery app for the entire menu to enable customers to…
  • By - Nusra
  • Apr 07, 2022 / 3 MIN READ
This eco-conscious McDonald's in Philippines has a bike & dine in area for cyclists
McDonald's Philippines President and CEO Kenneth S. Yang explains that this restaurant - and all of its incredible features - are just one step…
  • By - Nusra
  • Dec 20, 2021 / 4 MIN READ
How convenience channel helped McDonald's Restaurant operating margin soars by 204% in West, South India
"In the coming months, we will pick up the pace on store expansion, adding close to 30-35 new stores in our core and emerging markets, thus…
  • By - Nusra
  • Oct 29, 2021 / 4 MIN READ
McDonald's global comparable sales up by 12%; large order size, menu prices reason for growth
US same-store sales grew 9.6 per cent in the third quarter ended Sept. 30, whereas international operated markets segment increased 13.9 per cent (8.…
  • By - Nusra
  • Oct 28, 2021 / 4 MIN READ
McDonald's December revenue nears pre-covid level, targets 25-30 stores in FY22
In December, McDonald's did almost 97 per cent of the pre-COVID-19 sales, Ebitda margin for the month of December was 13.1 per cent
  • By - Nusra
  • Feb 01, 2021 / 3 MIN READ
How McDonald's is ensuring safety, hygiene and deliciousness post re-opening
The brand has maintained separate kitchens, equipments, utensils, and cleaning cloths for veg and non-veg food right from the start of its operations…
  • By - Nusra
  • Oct 06, 2020 / 5 MIN READ
How Burger Singh is Seeing a Jump in Sales in North India after closures of McDonald's Outlet
Burger Singh also did aggressive advertising and promotions to draw this growth and new customers.
  • By - Nusra
  • May 23, 2019 / 4 MIN READ