CTA 2026
Pathik Shah is the Executive Director of Jivraj9 Tea Group and a fourth-generation leader of the Shah family’s tea business. He spearheads the Group’s international business strategy, export growth and global market expansion, while also contributing to its domestic business operations and brand growth. With a Master’s degree in International Business from Regent Business College, London, Shah brings global business exposure together with a strong understanding of tea tasting, blending and quality evaluation. His expertise spans international trade, market entry, cross-border partnerships, supply chain development and evolving consumer preferences. As a next-generation business leader, he is focused on building Jivraj9 Tea Group’s global presence while driving future-ready growth for one of India’s established tea businesses.
