McDonald’s effort also includes the promotion of four key executives, including expanded roles or new business units designed to take advantage of the organizational changes.
Kartik’s association with McDonald’s India – North and East as the brand’s face is poised to foster consumer outreach across all platforms in an appealing way.
As part of its expansion strategy, it opened its largest restaurant in India on Monday in Guwahati. The 6,700 sq ft restaurant has a capacity to feed 220 people at a time.
With the brand already having 90+ outlets in 40+ cities, Burger Singh plans a pan India expansion to add 120 additional outlets pan-India by the end of FY23.
As MD, Rajeev assumes the overall responsibility of driving growth in North and East region and leading day-to-day operations of all functions of the company with immediate effect.
He also reimagined the Foundation’s global strategy towards advancing a more sustainable food system through new partnerships and investments to alleviate hunger, provide access to safe water, and drive economic empowerment.
The Company also announced the election of Tony Capuano, Marriott International; Jennifer Taubert, Johnson & Johnson; and Amy Weaver, Salesforce, to the Board.