Cremica targets at Rs 1,000 crore turnover by 2020
Cremica targets at Rs 1,000 crore turnover by 2020

Cremica Food Industries, one of the largest FMCG firm in India is targeting Rs 1,000 crore turnover by 2020 by expanding its product range and distribution reach.

"We are aiming at Rs 1,000 crore turnovers by 2020. We are looking at entering new product categories and also increase out distribution reach," shared Akshay Bector, MD and Chairman, Cremica Food Industries.

The company is looking at expanding its distribution reach to 1,00,000 outlets in three years from 15,000 at present.

To expand manufacturing capacity, the company plans to invest Rs 200 crore in the next three years to set up a food park and manufacturing plant in Himachal Pradesh.

"This plant is expected to begin operation in the next fiscal," added Bector.

Cremica is also looking at entering new categories such as mayonnaise, jams and ketchups.

"After test marketing for a few months we are ready to launch mayonnaise, jams and ketchups in the Indian market later this year," Bector added further.

Cremica gets 35 per cent of its total sales from institutional clients which include McDonald's, Taj Group, Subway, Domino's Pizza, PVR, Starbucks, Big Bazaar, Barista, Cafe Coffee Day and Papa John's.

Cremica's product range includes chips, sauces, sandwich mayonnaise, salad dressings and syrups.

 
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