Marketing Articles and Information

Fairfield by Marriott Kolkata introduces T-20 menu

Guests can safely order in these delicious choices from the 20-20 Combo menu through direct orders f...

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How real consumers have become social media influencers for food businesses

A recent study shows 58 percent of consumers are impressed by brands providing a necessary service ...

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Pablo- the food cartel is back in action launches new menu

So if you re a professional teacher yourself flash your id card at Pablo s reception table and get...

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Cherish the flavor of freedom with India s top restaurants

Celebrating the spirit of Independence day with exciting offers and discounts especially curated for...

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Select CITYWALK offers compliementary dine-in vouchers to shoppers

The mall is treating customers with vouchers of INR 500 to be redeemed for dine-in meals at partner...

McDonald s partners with Swiggy for FryItUpFridays offer

The offer will be available from 17th July onwards for a limited time period on the Swiggy app

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Industry reacts to Pune Restaurant remark over biryani says naming only Hyderabadi Biryani a biryani is wrong

This restaurant in Pune has come under social media scrutiny as it claims all types of biryani would...

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McDonald s partners with Adidas to launch Sauce pack sneakers

These special collaboration sneakers from adidas McDonald s dial-up the urban-pop culture sentimen...

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Dealing with New Trends of Social Media Marketing

It is cheaper as compared to the traditional forms of marketing targets the right customer base an...

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How Your Restaurant or Bar Can Survive Slow Months

The accompanying guide contains numerous pointers you can use to help you become better prepared for...

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Top Five Common Mistakes New Restaurant Owners Make

Starting any business isn t easy but starting a restaurant is a totally different ballgame altogethe...

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10-Step Checklist To Run a Successful Floating Restaurant Business in Mumbai

The first step towards building the business is to acquire all mandatory licenses permissions and c...

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Make Your Diners Order More With These Best Menu Design Hacks

A tactful design makes your customers want more from the menu and thus adding to the restaurant re...

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IDEA CAPITAL RESOURCES What else do you need to be an Entrepreneur

At best all we have is to make some calculated risks and hope to give our match the best chance to s...

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How Starbucks is Experimenting in different Markets

The new caf will offer coffee and tea cocktails crafted by mixologists along with the premium Starbu...

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Hiring a Designer for Your Restaurant Look For These Five Qualities

Hiring a design professional for your new restaurant is a challenging task - given the proliferation...

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How Packaging of Food can Affect the Perception of Customer

Packaging represents the brand first contact of a brand to its consumer is through the packaging

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Three Essential Elements To Keep Your Restaurant Menu on Track

If a restaurant decides it wants to move towards serving the pan-Asian it should include Indonesian ...

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Five Strategies that Restaurant Startups Must Adopt to Grow

From renting your venue out for private events to offering a seasonal menu there are multiple resea...

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Book Excerpt Make Your Food Look Good With These Styling Tips by Shivesh Bhatia

The food styling props foolproof tips his favourite techniques and the dos and don ts on social me...

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Menu Hacks For Your Online Food Delivery Business in Mumbai

Understand the tryst of the inhabitants of the city and tweak a few local dishes that would make Mum...

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